Mobile-to-mobile marketing is the flavour of the month – it’s quick, cost-efficient and focuses heavily on the millennial market segment.
When you’re creating a marketing strategy, it’s crucial not to oversaturate one area of the advertising spectrum. You must strike a balance between active and passive techniques, if you want to be successful.
For example, if your target demographic doesn’t surf the Internet, you don’t want to base everything on search engine optimization or blogging. Conversely, you don’t want to be calling or texting a different demographic that reads online all the time but never answers its collective phone. We’ll help you put together a winning strategy that’ll speak to your current and prospective customers, no matter their personal preferences, in just the right way. Better yet, we’ll work with you over the long haul to modify your strategy in real time based on market vicissitudes. Check us out!
Link building is an ideal way for potential visitors to find your website.
When other high-quality, appropriate websites link to your company, your website’s reputation is improved.
Tiered link building can improve your rankings whether you have a new website or have lost rankings for some reason. Depending on your need and on your strategy, we offer a variety of packages. We provide fully manual, high quality customized link-building services that capitalize on building relationships with other relevant companies.
For tiered SEO projects you can also select a hybrid service, which uses human experts in combination with robots to build tiered link structures (combining high quality links for the upper tiers with high volume on the lower). For other strategies/needs (like Churn and Burn projects) we offer a fully automated link building service that uses robots to create backlinks rapidly and effectively.
Depending on your strategy and the package you choose, our methods ensure that your website receives the best possible quality backlinks at an appropriate price and pace so that you can achieve your marketing goals.
Press releases can help your business stand out and reach a wide variety of potential visitors at once.
An effective press release must be optimized in a way that it will maximize your company’s exposure. Our experts know exactly how to create a press release that will get your company noticed. When you use our press release creation services, you’ll increase the number of links that point back to your website, improve your reputation, boost your SEO and expose your brand to thousands of potential customers. We will distribute your press release to the right outlets at the right time so that your company doesn’t get lost among the thousands of press releases that are distributed online every day.
Content marketing attracts traffic from search engines and social media pages by creating keyword-rich, sharable content that benefits consumers. Effective content marketing strategies provide valuable information that drives traffic and increases conversions.
Forbes reports that the majority of businesses use some form of content marketing strategies, although many do not know how to define, manage or implement their content strategy. The professional content marketers at Deep Blue Marketing know that the most successful campaigns coordinate fresh, exclusive content, videos, infographics and social media content to generate leads and increase sales.
Our experienced content marketing professionals can create content that benefits and interests your clients while highlighting your business as an industry leader. We know how to reach and engage your customers, ensuring that they will see and share the content we produce. Contact us today to learn how our content marketing services can boost your online presence today!
Looking for converting traffic?
We offer unique service of Fining and Recruiting affiliates.
No matter what your vertical is, if you have a decent affiliate scheme and honest pay-out policy, we will help you find and recruit the best available affiliates.
Affiliate marketing can be a powerful tool to boost online traffic and promote overall business growth. By building relationships with affiliates, your website will get more hits, giving you the potential to convert those hits into viable customers. However, not all affiliations produce the same quality results, which is why you need our quality B2B service to build and sustain a productive affiliation program. Our affiliate marketing service helps develop new affiliates by analysing your competitors’ channels and finding new traffic sources. In addition to this, we help manage affiliate accounts and networks to ensure that all links stay active and that all partnerships stay fresh and relevant. To successfully use this type of marketing, it is important to continually assess the productivity of each affiliate. We can help you develop and manage your affiliates to provide the best possibility for online growth.
Running your B2B business generates special search engine optimization that needs to cover extended long-tail keywords and should optimize your on-page and off-page efforts to connect with a wider range of searchers at different stages of the buying process.
Key campaign strategies are essential and that’s where we come in.
• We understand different search engine ranking algorithms.
• Our experts design your site based on likely keywords, search engines and lingo.
• It’s important to speak your customer’s language.
• We’re skilled at B2B conversions and designing content for broader sales funnels.
We can help you optimize your on-page content for customers who search on their mobile phones, which is increasingly important even for B2B searches. Busy buyers aren’t chained to their desks so B2B website owners need to optimize their websites with responsive design, easy-to-use applications for comparing product solutions and easy-to-find demos, pricing information, case studies and testimonials.
Off-Page SEO Strategies
Content published on other sites and links to authoritative sources are key benchmarks of search engines’ ranking criteria and we can help you get better links and publish the right content to optimize your B2B marketing strategy.
Reach right into your customer’s inbox with an effective email marketing campaign.
List building, newsletter creation and email marketing management can seem complex and time-consuming, but statistics show that the effort is well worth the return. After all, Experian estimates that every dollar spent in email marketing yields a $44.25 return. Of course, email marketing isn’t a simple task. Lead generation and list building are essential. Creating valuable content, perfect headlines and formatting are crucial. Even the timing at which the email is sent can have a dramatic impact on the campaign’s success. Fortunately, our experienced email marketers are experts in list building, campaign creation and management. They can help you generate new leads, create superior content, and make the most of your email marketing dollars. Whether you’re starting from nothing or improving an existing strategy, contact us today to learn how we can help you.
Get the most for your pay-per-click advertising dollars with our specialized PPC campaign management services.
Our experienced professionals can help your business design and implement an effective online marketing strategy that will increase traffic and conversions on your website. Pay-per-click (PPC) advertising uses premium placement on search engine result pages, such as Google and Bing, to target customers who are searching for keywords related to the products or services that your business offers. Research-proven keywords and competitive cost-per-click bidding ensures that your business sees an excellent return for a reasonable price. At Deep Blue Marketing, our PPC marketing specialists know how to find the best keywords and CPC pricing for your target market. We can help your business identify campaign strategies, research keywords, implement analytics tracking and more. Contact us today to discover how our PPC advertising team can help your business attract the right customers at the right price.
Meet your customers with comprehensive marketplace management services from Deep Blue Marketing.
Our experienced, knowledgeable team can help your business build a strategy and develop the ideal placement plan to get your products available on online marketplaces like Amazon, eBay and more. Independent sellers on the Amazon Marketplace platform collectively sold over one billion items in 2015 alone, according to the Wall Street Journal. Taking advantage of Amazon’s loyal consumer base and free shipping options for Prime members is a great marketing strategy for any third-party seller. Similarly, sites like eBay and other online markets allow businesses to post their items and reach a larger audience base. Instead of drawing your customers to your website, you can meet them where they already are. Start selling your products on Amazon Marketplace, eBay, and similar sites instantly. Contact our skilled marketplace specialists today to discover how they can streamline your marketplace debut!
The Internet can build you up, and just as quickly, take you down. If you have invested time and resources to establish your brand, you want to preserve that positive image.
Reputation Management (a.k.a whitewash) – Suppressing negative references while promoting positive references on search engine results page.
Brand Monitoring – Monitoring and addressing, in real time, any negative (or positive) mentions made by users on social media, web2.0, and sites.
We specialize in helping businesses protect their brand from the onslaught of negative mentions on the Internet. Our expertise in reputation management will help your business prevent or recover from negative feedback. Online reputation management is part of a strategy that focuses on influencing public opinion about your company or your brand by better serving and controlling the type of references that come-up on the first pages of the search engines.
We monitor social media and filter search results that reference your brand, company name or both. Using social media analytics, we generate a snapshot of your current reputation and identify areas that may have a negative impact on the public perception of your brand and company. To mitigate the existence of negative feedback, we create positive content and design social engagement campaigns.
The goal is to encourage favourable responses that will push negative pages away from the top of the search results page. Strategic positioning of these positive pieces will neutralize the negative hits on your brand or company. Call our reputation management experts at Deep Blue Marketing to discuss your options.
Fast turnaround for: Landing Pages, MiniSites, Sites, Account Creation (PVA and non PVA), Videos, and Animation.
As an online marketing agency, we understand the pressure of tight schedules and the drive to deliver quality service. Failure to meet the client’s requirements can undermine your efforts to build a reputation as a dependable resource in the creation and maintenance of your client’s websites, blogs, and social media accounts.
We provide a viable solution: A2A (agency to agency) second tier online marketing services.
When the going gets tough and the timing is rough, you can count on us for the creation of engaging projects, landing pages production, website maintenance and content creation.
Our team includes IT and marketing professionals with subject matter expertise who can quickly create landing pages, corporate websites, and social media (with human-written compelling content as an option). If you are over-committed and over-scheduled, look to Deep Blue Marketing to provide outsource solutions for you and your client’s needs. Every project we work on is a collaborative effort with your team to deliver top-of-the-line content in the required format.
Think of us as your project partners. As second-tier providers, we understand that your success is our success.
Social media marketing is a powerful tool that connects businesses with their consumers.
Although managing various profiles and pages across multiple social media platforms can be complicated, outsourcing your social media management to our experienced social media marketers can boost your brand’s online presence with minimal cost and inconvenience. Customers are increasingly turning to social media platforms to interact with businesses and brands. This simple forum provides a dynamic opportunity to interact with customers, increase product awareness, drive website traffic, and run promotions. Social media is a tremendous market opportunity. Statistics show that social media consumes 25 percent of the time customers spend online and that over 70 percent of Internet users are most likely to purchase from brands they follow on at least one social media site! Seize the tremendous marketing potential of social media. Contact our professionals today to discover the solutions that are best for your business.
Local marketing strategies provide an advantage over national or regional strategies in many cases.
Online marketing agencies can tailor their marketing channels and marketing mix in order to target only the populations of specific cities or states. Such populations tend to prefer niche products and advertising messages designed to speak directly to them, particularly about their niche products. Philadelphia cheesesteaks or San Diego California rolls are two prime examples. When customizing their online presence, companies can create Facebook groups, cultivate Twitter followers, and build blogs that are relevant to each area where they wish to market. Necessarily, each market would have a different set of social media groups. It would not, for example, be prudent to market New York pizza to the population of Chicago or Phoenix-style Mexican cuisine to the citizens of Denver. Although these examples highlight food advertising, the same principles apply to other regional preferences and their applicable advertising campaigns.
A Private Blog Network is a powerful link-building tool. When done correctly, a PBN can provide contextual links that boost a website’s SEO and search engine placement. When done incorrectly, however, a PBN can result in a complete de-indexing of all websites connected to the PBN network. PBNs work best when each website in the PBN network is a niche website with conservative contextual links to the other PBN network sites. Each page must contain a certain number of outgoing links: enough to be effective but not so many that the page reads unnaturally. Each link must be embedded in a page of relevant content and use a unique anchor text phrase.
At Deep Blue Marketing, our experienced PBN developers and managers are experts in best PBN practices. Contact us today to see how we can create an effective, quality PBN that will boost your SEO and draw traffic to your website.